Lauren Joyce on August 30, 2017

Marketing to women: a chat with Darren Woolley

The latest episode of Trinity P3‘s Managing Marketing podcast was released last week and it features us! Kylie Rogers, MD of MWN and myself took the opportunity to answer all of Darren’s questions about why brands should be thinking about a tailored strategy for connecting with women and some of...
Lauren Joyce on July 12, 2017

Your audience; knowing what they want and how they want it

Here’s a lady who knows how to speak to ladies.  Kate Kendall (AKA Active Yogi) describes herself like this: I’m a life student, yogi, nature lover and a good mate to my friends. I’m also Co-Founder & Director of Yoga at Flow Athletic, in Sydney’s Paddington. Not only was she one...