Andi McDermott on September 1, 2017

Are brand names going to be replaced with our own names?

For years the personalisation trend has been topping the lists of “Top marketing predictions for the next year”. Claims that consumers will shun one size fits all, and instead embrace products which act as an extension of them; an individual. Well, it seems like that time has finally arrived. Yes,...
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Andi McDermott on June 2, 2017

The Rainbow Village of Java; the power of a tin of paint

A small community in Indonesia has recently undergone a refurbishment that looks like something inspired by a bag of Skittles. Kampung Pelangi — otherwise known as “Rainbow Village” has been transformed from a tired suburb on the island of Java, to a visual feast for the eyes, as locals took...
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